Hello there, I'm Adi.
I create experiences that truly connect with people, with a special focus on the Deaf community. My work is all about clarity, functionality, and visual appeal — whether it’s shaping a brand, building a business, designing a website, or developing an app. I want every interaction to feel intuitive, meaningful, and just... right.
About me
I grew up in a Deaf family and have always been part of the Deaf community. I used to wonder how I could contribute meaningfully to my Deaf community, and over time I’ve found my own way, combining creativity and accessibility to make a difference through my work and volunteering.I often say yes to new projects faster than I probably should, but I love bringing ideas to life and seeing them happen in real time. For me, success is about making an impact. When I’m not working, I enjoy the small things, like starting my day with a good coffee.
Based in
Romania
English, Romanian, Italian,
and Sign Languages
Bachelor's Degree
in Public Admin
Based in
Romania
English, Romanian, Italian,
and Sign Languages
Bachelor's Degree
in Public Admin
My work
Coming soon. :-)
QRSign, an Award-Winning Project
Adrian Barbu
Tools Used
PROJECT BACKGROUND
QRSign is the first Deaf startup in Romania, where we are working on creating tourism information through pictures and videos in several languages, including sign language.By supporting education and digital accessibility, this project supports sustainable tourism and provides an innovation solution for Deaf people while adhering to Romanian and international disability rights laws.
PROJECT HIGHLIGHTS
I am the the lead contributor who shaped the implementation of QRSign. Here are some challenges I successfully tackled to obtain €50,000 in funding through the FIX Cluj program.
FIX CLUJ 2023 INCUBATION PROGRAM
First I want to say that QRSign wouldn't have existed without the support and training provided by the FIX Cluj 2023 incubation program. Over 10 months, our team participated in important training sessions that were key to our development and success.
PITCH DECK
I collaborated with the team during the FIX Cluj 2023 incubation program to develop three pitch decks. The first secured our entry in the program, the second helped us reach the top 10 finalists with additional funding, and the final pitch deck helped us win a total of €50,000 in funding.
BUSINESS PLAN
I created a complete business plan for QRSign, incorporating key lessons from the FIX Cluj 2023 incubation program. This plan included detailed market research, financial projections, and strategic partnerships to help the startup grow.
BRAND IDENTITY
For us, it was important that our logo reflected our tech-focused startup. I created the logo using QR code elements and four meaningful colors to keep it simple, recognizable, and versatile. The bold and vibrant colors add a playful element to our brand, making QRSign more approachable and accessible.
BUILDING THE MVP
To start building the app, we selected FlutterFlow, an app development platform that aligned well with our MVP objectives, allowing for efficient and cost-effective prototype creation. I did research to ensure the app's usability for Deaf users, followed by the design and development of a user-friendly interface.After finishing the MVP, we published it on the Google Play Store to solicit user feedback. Our team collected feedback from over 100 Deaf testers at a public event last year, who gave the app a positive rating of 4.8 out of 5.
WEBSITE DEVELOPMENT
I designed and developed the QRSign website, including domain registration and SEO optimization. In its early stages, the website included demos to demonstrate our progress to the FIX Cluj incubation program team.
VIDEO PRODUCTION
I produced and edited all QRSign videos, including the first call-to-action survey and tourism information in sign language, complete with captions for the MVP.These videos were important in demonstrating our app's capabilities and gathering user feedback because the primary language of Deaf people is visual.
INSTAGRAM STORY GAMES
To increase user engagement, I created interactive Instagram Story games, such as guessing the statues. These games have been effective in building our online community.
KEY LEARNINGS
The QRSign project, which is still ongoing, has pushed me to come up with innovative solutions to problems and has taught me to be flexible, resilient, and resourceful.I appreciate my team's trust, dedication, and hard work throughout this journey.I also want to thank the FIX Cluj 2023 incubation program for connecting us with many amazing people, especially our mentor Florin Pop, who gave us invaluable guidance, support, and motivation to strive for excellence, as well as the amazing interpreters who translated for us the entire time.
CURRENT PROJECTS
We are currently working on exciting new collaborations and updates for QRSign. Our team has grown a bit, and we’re more capable than ever.Stay tuned for more information as we continue to expand. We can't wait to show you what we have in store next. 💙
Lolici Daniel's Presidential Campaign
Adrian Barbu
ABOUT
One month before EUDY's General Assembly in Oslo, Norway (June 13-16), where there was to be an election for the new Board of Directors and President of EUDY, my friend Daniel told me about his intention to run for President and kindly asked me to join his campaign team.I accepted with enthusiasm and quickly took the lead over the days, handling meetings. Later, I managed his social media on Instagram, Facebook, and LinkedIn. I refreshed his image with personal branding that combined EUDY's classic purple, YNAD Romania's blues, and a new refreshing green.
I created and developed the website www.lolicidaniel.com in less than 24 hours. Although it's simple, it helped Daniel's needs and can be updated in the future for his personal use.I also produced the campaign videos, including the testimonials video, coordinating contributions from over 20 people and ensuring inclusivity and captioning.Our videos achieved significant engagement, amassing over 40,000 views and reaching a wide audience across Europe.
This campaign provided me with valuable experiences, and improved my skills in digital marketing and project management while being involved in youth work for the Deaf community.Ultimately, Daniel was elected President of EUDY, and I feel incredibly lucky to have played a role in shaping the future of the european organisation.
Contributions for ANSR Tineret / YNAD Romania
Adrian Barbu
Volunteering for ANSR Tineret is a way for me to honor my Deaf identity.Known in English as YNAD Romania (Youth National Association of the Deaf Romania), this organization has provided opportunities to the Deaf Youth in Romania community since 2014.
LEADERSHIP IN MASS MEDIA FOCUS GROUP
Led the Mass Media group within FOCUS, ANSR Tineret's volunteer program.
Held meetings and coordinated efforts with other FOCUS groups's leaders.
Managed Google Forms for surveys and data collection.
VIDEO EDITING, DESIGN WORK
Edited over 60 videos for the board of directors and FOCUS groups.
Added text posts and Romanian captions to improve accessibility.
Rebranded ANSR Tineret’s identity.
Developed branding materials for LGBT Pride Month.
Designed posters, diplomas, and workshop presentations.